Content. Commitment. Quality.
There are numerous copywriting courses/workshops in Singapore and it is a great way to improve one’s copywriting skills by participating in such courses. Below are some available courses in Singapore that you may consider registering for!
Online resources and reading materials are also available if you require them for reference before officially signing up for courses or to simply get introduced to the world of copywriting. If you are interested, do not hesitate and start today!
Tongue Twisters are fun and are often used as an ice breaker. It allows people to get competitive trying to get it right the first time but also to have fun at the same time. Below are some tongue twisters that you often hear while some might be new to you. Try translating them and see if it works!
Do you think tongue twisters should be used in copywriting and if so, have you come across any of them before?
The copywriting industry is a competitive one with many copywriters actively seeking new clients to improve their careers and solidify their resumes. Not everyone is gifted with unique and creative writing skills but if you’re one of the aspiring copywriters, we have a set of guidelines on how you can improve your own writing and be the best copywriter you can be!
When it comes to copywriting, it boils down to more than just writing. Sure, copywriters often let their creativity flow and take in other aspects of the copy such as the design and pictures that accompany the copy. However, it is extremely crucial to let ignorance slide away. If the copywriter is unaware of the potential flaws that may emerge once translated, a brilliant copy can potentially be the worst copy ever. It is always useful to double check such details with the copywriter. Check out what happened when you don’t!
Writing might not be as straight forward as it seems and sometimes, certain techniques and style are needed. Ever felt that your copy is too flat or boring? Hoping to get more followers or projects but not getting them?
Perhaps, the factor that’s missing from your write-up is a value proposition. It is important to state what makes your brand or service unique. It makes you stand out among the existing competition and places you in a slightly higher level than the rest.
But, don’t just stop there! You have to ensure that your message is clear and believable. Listing out your unique point is important but if it is not clear cut, your readers might feel confused and undecided with what you have to offer. Making your services believable is equally important as well. Many of us tend to trust something more when we are presented with solid facts to back up certain claims. The same concept applies here. Present your readers with figures or testimonials to back up your claims on the services that you are capable of providing. This will instil more trust and confidence in them to engage in your services.
Sometimes, it is important to take a look and understand your copy from the perspective of your readers. This will definitely let you understand their wants and needs that can help you modify your write-ups to present the best for your readers.
Good luck!
Every day without fail, a blind man would seek for donations from passers-by. Together with his donation cup, he would sit on the pavement and hope for it to be full. Armed with a standard board that says “I’m blind, please help”, every other day, he would return home with an empty cup except for a few coins.
One day, a generous man took the blind man’s board and changed the texts to “It’s spring, and I’m blind”. Soon after, he received an overflowing amount of donations in his cup and was overwhelmed by the sudden generosity.
This simple example shows just how powerful words can be and how a slight change of direction and usage can make a big difference.
It sure feels amazing once you get a couple of copywriting jobs and you are in control. This means that you are on your way to establishing and solidifying your portfolio as a copywriter. Your efforts and hard work are starting to pay off and you keep getting motivated each day.
However, in order to continue improving your skills and knowledge on copywriting, attending additional courses and talks can come in handy. These events will allow you to receive advises and tips from industry experts that can help you in the long run. Their experiences will definitely be an eye opener and could also serve as a motivation for your career.
Another aspect of such events also lies in the potential networking session that might take place. If you are looking at expanding your contacts, this is a good opportunity to share your portfolio with others who might be interested in copywriting services. With the opportunity to converse and explain to them your work scope creates an added value personalised service that might sit well with potential clients.
It is always rewarding that we continue to explore and improve ourselves no matter how busy our schedules might be. This way, we will be better equipped with knowledge that will certainly help us with our copywriting career.
Wow! We are already into the 4th month of 2014 and on behalf of all the staff at copywritingservices, we hope that our readers are going well and strong!
In this post, we thought that we would relate it to April Fools (no better month than this!) in terms of copywriting. Of course, it is nothing drastic but we’d like to share our experiences of getting rejected and having clients going missing in action (MIA) after a few email exchange.
It has been spoken and heard off too many times. Phrases such as “I need this report first thing tomorrow morning” and “It’s urgent so could you hand it to me ASAP?”
We too, understand the importance of delivering our tasks to our client on time, even better, earlier if possible. Sometimes, things do get out of hand and although we hate to rush our work but at crucial points, it is required. But what to do when that time comes?
Copywriting can be an interesting yet frustrating task at the same time. Often, our clients have a general idea of what they require for their copywriting copies. However, a general idea is simply not enough since copywriting requires a more in depth analysis of the given copy.